Ulf Elg



UKÄ subject classification

  • Företagsekonomi


  • Economics and business, Business administration, marketing


International marketing, emerging markets, inter-firm relationships, retailing, market orientation, business and non-business networks, corporate social responsibility


Programme director of the master year International Marketing and Brand Management. Teaching intersts are international marketing, business to business marketing, research method


Active in Centre for Retail Research at Lund University, collaborate with different organizations in my research projects (e.g. IKEA, Tetra Pak, Thule, Axis).

Senaste forskningsoutput

Ulf Elg, Ghauri, P. N., Child, J. & Collinson, S. 2017 nov I : Journal of Organizational Behavior. 38, 9, s. 1320-1337

Forskningsoutput: TidskriftsbidragArtikel i vetenskaplig tidskrift

Ulf Elg, Ghauri, P. & Chidlow, A. 2017 jun 20

Forskningsoutput: KonferensbidragKonferenspaper, ej i proceeding/ej förlagsutgivet

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