Ulf Elg

Professor

Forskningsområden

UKÄ subject classification

  • Företagsekonomi

Nyckelord

  • Economics and business, Business administration, marketing

Forskning

International marketing, emerging markets, inter-firm relationships, retailing, market orientation, business and non-business networks, corporate social responsibility

Undervisning

Programme director of the master year International Marketing and Brand Management. Teaching intersts are international marketing, business to business marketing, research method

Samverkan

Active in Centre for Retail Research at Lund University, collaborate with different organizations in my research projects (e.g. IKEA, Tetra Pak, Thule, Axis).

Senaste forskningsoutput

Ulf Elg, Ghauri, P. & Chidlow, A. 2017 jun 20

Forskningsoutput: KonferensbidragKonferenspaper, ej i proceeding/ej förlagsutgivet

Ulf Elg, Ghauri, P. N., Child, J. & Collinson, S. 2017 I : Journal of Organizational Behavior.

Forskningsoutput: TidskriftsbidragArtikel i vetenskaplig tidskrift

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