The mediatized Zlatan: The immigrant’s path from provincial otherness to national identity and to a Western literary space

Forskningsoutput: Kapitel i bok/rapport/Conference proceedingKapitel samlingsverk


In this article the mediatisation of Zlatan Ibrahimovic's autobiography, written by the journalist David Lagercrantz, is investigated through the reception of the book as well as of other media formats in which it was made public. A main point made is that the processes of mediatisation is a main factor in creating a literary trademark and bestseller. The footballer's mythic life story, as expressed in the autobiography and in media over the years, is both racified, marked by class and an imagined national community which augments the ongoing hype surrounding this specific autobiography.


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Ämnesklassifikation (UKÄ) – OBLIGATORISK

  • Språk och litteratur


Titel på värdpublikationHype : bestsellers and literary culture
RedaktörerJon Helgason, Ann Steiner, Sara Kärrholm
FörlagNordic Academic Press
ISBN (tryckt)9789187675065
StatusPublished - 2014
Peer review utfördJa

Relaterad forskningsoutput

Ann Steiner (red.), Sara Kärrholm (red.) & Helgason, J. (red.), 2014, Nordic Academic Press. 239 s.

Forskningsoutput: Bok/rapportAntologi (redaktör)

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Projekt: ForskningIndividuellt forskningsprojekt

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