Marketing

Visiting address
Sweden

Marketing
Department of Business Administration
Organisational unit: Division

Karin Alm
- Marketing - Research student
Person
Johan Anselmsson
- Department of Business Administration - Assistant head of department
- Marketing - Professor
Person
Fleura Bardhi
- Department of Business Administration - Guest Professor
- Marketing - Visiting professor
Person

A global marketing logic: local stakeholders’ influence in diverse emerging markets
Elg, U. & Ghauri, P. N., 2021, In: International Marketing Review.
Research output: Contribution to journal › Article › peer-review

Open Access
A Resourcification Manifesto: Understanding the Social Process of Resources Becoming Resources
Hultman, J., Corvellec, H., Jerneck, A., Arvidsson, S., Ekroos, J., Gustafsson, C., Lundh Nilsson, F. & Wahlberg, N., 2021 Jun 11, In: Research Policy. 50, 9, 7 p., 104297.
Research output: Contribution to journal › Article › peer-review

Open Access
1 Citation (SciVal)
Att förhålla sig till Kina kräver kunskap, kommunikation och kompass – erfarenheter från Sverige
Shih, T. & Schwaag Serger, S., 2021 Jun, Forskningspolitikk, 2021/2, p. 22-23.
Research output: Contribution to specialist publication or newspaper › Specialist publication article › Popular science

1 Not started
2 Finished
7 Active

Retail and anti-consumption
Egan-Wyer, C.
2021/02/01 → 2023/01/31
Project: Research
The role of regional anchors in industrial growth and transformation
Nilsson, M., Schubert, T. & Miörner, J.
2020/09/01 → 2023/08/31
Project: Research
Digital Competences of Swedish Brands
Tunca, B. & Anselmsson, J.
2020/08/15 → 2023/08/15
Project: Research

Chairing PhD Committee
Mats Urde (Examiner)
2021 Sep 21
Activity: Examination and supervision › Examination
Hur ser framtidens butiksformat ut?
Carys Egan-Wyer (Organiser) & Kristina Bäckström (Organiser)
2021 Apr 12
Activity: Participating in or organising an event › Organisation of workshop/ seminar/ course
Wellness Weeks: A journey into non-consumption with Carys Egan-Wyer
Pernilla Honoré (Role not specified), Anna Löthman (Chair) & Carys Egan-Wyer (Invited speaker)
2021 Mar 25
Activity: Talk or presentation › Invited talk

ResearchGate's "Most Read at Your Departement Distinction"
Urde, Mats (Recipient), 2020 Nov 15
Prize: Other distinction
The Case Centre Competition winner: Outstanding Case Teacher 2021
Urde, Mats (Recipient), 2021 Feb 5
Prize: Prize (including medals and awards)