Research

Charlotte Sjödell, Senior lecturer at the Division of Industrial Design at the Department of Design Sciences, Lund University, Sweden. My interest areas include visual communication/freehand sketching techniques, Design Language, Design Pedagogy and Generative AI within the design process.

My research focuses on how the industrial design profile has changed over the last decades and how this effects current and future designers. I investigate which skills will be necessary to practice industrial design. I look at subjects like form development, brand development and AI integration amongst other things. I also look at how this effect the future of industrial design education. 

Teaching

I teach mainly on the Industrial Design programmes at the School of Industrial Design, Lund University, LUSID. I am involved in both skill based courses as well as project courses. I supervise and examine on both BA and MA level.

Evaluation

I have in the past 20 years taken part of several evaluations of the Industrial design programmes.