Business & Economics
Small and Medium-sized Enterprises (SMEs)
100%
Social Media
53%
Ethical Orientation
48%
Interdisciplinarity
47%
Nonprofit Organization
46%
Facebook
46%
Entrepreneurial Marketing
45%
Medium Communication
45%
Channel Choice
44%
Individualization
42%
Scaling
38%
Automation
37%
Digital Technology
35%
Manufacturing Technology
35%
Sustainability
33%
Longitudinal Study
32%
Manufacturing
29%
Technological Change
28%
Small Business
27%
Moderating Effect
26%
Stakeholder Theory
26%
Service Quality
25%
Autonomy
24%
Willingness
24%
Celebrity Endorsement
22%
Decision Maker
21%
Theoretical Framework
18%
Trade-offs
17%
Disruptive Technology
17%
Competitive Advantage
16%
Leverage
12%
Performance
12%
Brand Trust
11%
Technology Acceptance Model
11%
Survey Data
10%
Manufacturing SMEs
10%
Business Schools
10%
Cost Leadership
10%
Differentiation Strategy
9%
Revenue
8%
Brand Image
8%
Market Economy
8%
Sponsor
8%
Stakeholders
7%
Purchase Intention
7%
Compromise
7%
Marketing Strategy
6%
Technology Foresight
6%
Technology Acceptance
6%
Instagram
6%
Social Sciences
manufacturing technology
46%
business administration
38%
technological change
34%
manufacturing
29%
decision maker
29%
Upper Austria
27%
autonomy
22%
anxiety
20%
Vienna
18%
applied science
18%
data collection method
17%
new technology
17%
research focus
15%
entrepreneurship
15%
social economics
14%
computer science
13%
Federal Republic of Germany
11%
art
11%
social science
11%
acceptance
11%
trend
10%
experience
10%
market economy
9%
corporate decision
8%
management
7%
business school
7%
German language
5%