Pelle Högnelid

Pelle Högnelid

affiliated with the university, Doctoral student

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Personal profile


My research project concerns the business model implications from the technological shift of autonomous vehicles in the automotive industry. I conduct empirical work with companies looking to benefit from this transformation, in order to outline the context in which decisions are made and to theorize the type of factors which are critical in this process.


UKÄ subject classification

  • Business Administration


  • Strategy


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