Ulf Elg

Ulf Elg


If you made any changes in Pure these will be visible here soon.

Personal profile


International marketing, emerging markets, inter-firm relationships, retailing, market orientation, business and non-business networks, corporate social responsibility


Programme director of the master year International Marketing and Brand Management. Teaching intersts are international marketing, business to business marketing, research method.


Active in Centre for Retail Research at Lund University, collaborate with different organizations in my research projects (e.g. IKEA, Tetra Pak, Thule, Axis).

UKÄ subject classification

  • Business Administration


Dive into the research topics where Ulf Elg is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
  • 1 Similar Profiles


Recent external collaboration on country/territory level. Dive into details by clicking on the dots or