Research output per year
Research output per year
Personal profile
Research
International marketing, emerging markets, inter-firm relationships, retailing, market orientation, business and non-business networks, corporate social responsibility
Teaching
Programme director of the master year International Marketing and Brand Management. Teaching intersts are international marketing, business to business marketing, research method.
Outreach
Active in Centre for Retail Research at Lund University, collaborate with different organizations in my research projects (e.g. IKEA, Tetra Pak, Thule, Axis).
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Subject classification (UKÄ)
- Business Administration
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Collaborations the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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International retailers as a main force for sustainability
Elg, U., 2024 Jun 25, In: International Journal of Retail and Distribution Management. 52, 13, p. 47-61Research output: Contribution to journal › Article › peer-review
Open Access -
Capabilities for Bridging Sustainability Perceptions Across Markets and Stakeholders
Elg, U., 2024 Jun.Research output: Contribution to conference › Other › peer-review
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Creating a Sustainable Competitive Position: Ethical Challenges for International Firms
Ghauri, P. N. (Editor), Elg, U. (Editor) & Melén Hånell, S. (Editor), 2023 Oct 2, Emerald Group Publishing Limited. 336 p. (International Business and Management; vol. 37)Research output: Book/Report › Anthology (editor) › Research › peer-review
Open Access -
Creating a Sustainable Competitive Position Through Ethical Behaviour
Ghauri, P. N., Elg, U. & Melén Hånell, S., 2023 Oct 2, Creating a Sustainable Competitive Position: Ethical Challenges for International Firms. Ghauri, P. N., Elg, U. & Melén Hånell, S. (eds.). Emerald Group Publishing Limited, p. 1-8 (International Business and Management; vol. 37).Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
Open Access -
Towards a Global Sustainability Approach: Challenges and Opportunities for Multinationals.
Elg, U. & Ghauri, P. N., 2023 Oct 2, Creating a Sustainable Competitive Position: Ethical Challenges for International Firms. Ghauri, P. N., Elg, U. & Melén Hånell, S. (eds.). Emerald Group Publishing Limited, p. 11-31 (International Business and Management; vol. 37).Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
Open Access
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Stakeholder-based brand equity in emerging markets
Schaumann, J. (Research student), Tarnovskaya, V. (Supervisor) & Elg, U. (Assistant supervisor)
2010/09/01 → …
Project: Dissertation
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LBMG: Lund Brand Management Group
Anselmsson, J. (Researcher), Hollebeek, L. (Researcher), Johansson, U. (Researcher), Elg, U. (Researcher), Urde, M. (Researcher), Bondesson, N. (Researcher), Tarnovskaya, V. (Researcher), Koch, C. (Researcher), Melin, F. (Researcher), Tam, K.-D. (Researcher), Tunca, B. (Researcher), Gromark, J. (Researcher), Grönholm, M. (Researcher) & Bertilsson, J. (Researcher)
2009/12/01 → …
Project: Network
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Kollektivtrafik och marknadsföring: Experimentella studier kring påverkan av multipla motiv
Jansson, J. (PI), Elg, U. (Researcher) & Nilsson, J. A. (Researcher)
2018/01/01 → 2019/12/31
Project: Research
Activities
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Lecture and seminar for the retail industry
Elg, U. (Lecturer)
2018 Nov 20Activity: Other › Business cooperation
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Thunderbird International Busieness Review (Journal)
Elg, U. (Peer reviewer)
2018Activity: Publication peer-review and editorial work › Journal/Manuscript peer review
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International Marketing Review (Journal)
Elg, U. (Peer reviewer)
2018Activity: Publication peer-review and editorial work › Journal/Manuscript peer review
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Developing a corporate sustainability discourse
Elg, U. (First/primary/lead supervisor) & Hultman, J. (Second supervisor)
2018Activity: Examination and supervision › Supervision of PhD students
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Scandinavian Journal of Management (Journal)
Elg, U. (Peer reviewer)
2018Activity: Publication peer-review and editorial work › Journal/Manuscript peer review
Prizes and Distinction
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International retailers as a driving force for building sustainability: A qualitative study
Elg, U. (Recipient), 2023
Prize: Prize (including medals and awards)
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Best paper award at: The 25th Conference of the Consortium of International Marketing Research (CIMaR)
Elg, U. (Recipient), 2016 Jun
Prize: Prize (including medals and awards)