Research output per year
Research output per year
Personal profile
Research
International marketing, emerging markets, inter-firm relationships, retailing, market orientation, business and non-business networks, corporate social responsibility
Teaching
Programme director of the master year International Marketing and Brand Management. Teaching intersts are international marketing, business to business marketing, research method.
Outreach
Active in Centre for Retail Research at Lund University, collaborate with different organizations in my research projects (e.g. IKEA, Tetra Pak, Thule, Axis).
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
UKÄ subject classification
- Business Administration
Fingerprint
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Creating a Sustainable Competitive Position: Ethical Challenges for International Firms
Ghauri, P. N. (ed.), Elg, U. (ed.) & Melén Hånell, S. (ed.), 2023 Oct 2, Emerald Group Publishing Limited. 336 p. (International Business and Management; vol. 37)Research output: Book/Report › Anthology (editor) › Research › peer-review
Open Access -
Creating a Sustainable Competitive Position Through Ethical Behaviour
Ghauri, P. N., Elg, U. & Melén Hånell, S., 2023 Oct 2, Creating a Sustainable Competitive Position: Ethical Challenges for International Firms. Ghauri, P. N., Elg, U. & Melén Hånell, S. (eds.). Emerald Group Publishing Limited, p. 1-8 (International Business and Management; vol. 37).Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
Open Access -
Driving sustainability in emerging markets: The leading role of multinationals.
Elg, U. & Melén Hånell, S., 2023, In: Industrial Marketing Management. 114, p. 211-225Research output: Contribution to journal › Article › peer-review
Open Access -
Towards a Global Sustainability Approach: Challenges and Opportunities for Multinationals.
Elg, U. & Ghauri, P. N., 2023 Oct 2, Creating a Sustainable Competitive Position: Ethical Challenges for International Firms. Ghauri, P. N., Elg, U. & Melén Hånell, S. (eds.). Emerald Group Publishing Limited, p. 11-31 (International Business and Management; vol. 37).Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
Open Access -
When Institutional Logics Collide: How International Firms Navigate Sustainability Values in Global Markets
Cerne, A. & Elg, U., 2023, Creating a Sustainable Competitive Position: Ethical Challenges for International Firms. Ghauri, P. N., Elg, U. & Melén Hånell, S. (eds.). Emerald Group Publishing Limited, Vol. 37. p. 153-175 22 p. ( International Business and Management; vol. 37).Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review
Open Access
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Stakeholder-based brand equity in emerging markets
Schaumann, J., Tarnovskaya, V. & Elg, U.
2010/09/01 → …
Project: Dissertation
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Kollektivtrafik och marknadsföring: Experimentella studier kring påverkan av multipla motiv
Jansson, J., Elg, U. & Nilsson, J. A.
2018/01/01 → 2019/12/31
Project: Research
Activities
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Lecture and seminar for the retail industry
Ulf Elg (Lecturer)
2018 Nov 20Activity: Other › Business cooperation
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International Marketing Review (Journal)
Ulf Elg (Peer reviewer)
2018Activity: Publication peer-review and editorial work › Journal/Manuscript peer review
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European Retail Research (Journal)
Ulf Elg (Peer reviewer)
2018Activity: Publication peer-review and editorial work › Journal/Manuscript peer review
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Evaluator of candidate for promotion to professor, Stockholm University
Ulf Elg (Role not specified)
2018Activity: Consultancy, expert advice and memberships › Member of peer review panel or committee (not publications)
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A study of stakeholder brand equity in emerging markets
Veronika Tarnovskaya (First/primary/lead supervisor) & Ulf Elg (Second supervisor)
2018Activity: Examination and supervision › Supervision of PhD students
Prizes and Distinction
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Best paper award at: The 25th Conference of the Consortium of International Marketing Research (CIMaR)
Elg, Ulf (Recipient), 2016 Jun
Prize: Prize (including medals and awards)