Ulf Elg

Ulf Elg

Professor

Personal profile

Research

International marketing, emerging markets, inter-firm relationships, retailing, market orientation, business and non-business networks, corporate social responsibility

Teaching

Programme director of the master year International Marketing and Brand Management. Teaching intersts are international marketing, business to business marketing, research method.

Outreach

Active in Centre for Retail Research at Lund University, collaborate with different organizations in my research projects (e.g. IKEA, Tetra Pak, Thule, Axis).

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 5 - Gender Equality
  • SDG 10 - Reduced Inequalities
  • SDG 12 - Responsible Consumption and Production

UKÄ subject classification

  • Business Administration

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Collaborations the last five years

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or