How new value creation influences stakeholder configurations and the effects this has on corporate communication strategy

Project: Dissertation

Project Details

Description

A qualitative study on how an organisation keeps up with shifting stakeholder configurations and which effect this has on corporate communication strategy. More specific, a case study of the importance and effect of communication strategies for stakeholder management and value creation for Equinor.
Short titleThe interdynamics between stakeholder management, corporate communication strategy and corproate strategy
AcronymSTKH
StatusFinished
Effective start/end date2020/09/01 → 2024/10/31

Free keywords

  • stakeholder management
  • corporate communication
  • corporate strategy
  • value creation
  • stakeholder capitalism
  • strategic communication

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