Trust, identity, and ethics in the financial sector.

The purpose of this project is to examine how management and employees make sense of the large scale trust crisis within the financial sector. The past years has propelled an increased interest in institution-based trust, business ethics as well as the role of identity in overcoming crisis, yet we still lack insights to the way management and employees in-situ understands and acts when faced with a scandals of moral character – or how such interpretations and behaviors are shaped by the media attention in relation to such crisis. This project addresses these issue with a unique longitudinal case study of a bank currently working to reestablish trust toward its key stakeholders after its worst trust crisis to date.

The project is funded with by Vetenskabsrådet, 3.846.783 SEK. Project number: 2019-03122

A related project focusing on the nature of repeated scandals within the financial sector is funded by Handelsbankens forskningsstiftelser, 2.000.000 SEK. Project number: P19-0099.