Actors’ expectations and requests regarding ISA implementation.

The stake holders seem to be pending on each others reaction towards ISA-systems (Intelligent Speed Adaptation). A situation can occur in which the car owners do not invest in the system because the car industry do not believe in it, the car industry waits upon the politicians’ standpoint, and the politicians leer at the public opinion… Decision makers need a good picture of what decisions are needed in order to make the car industry produce the system; to make companies with fleet of vehicles invest in the system; to make purchaser of transport services demand the system; to make the insurance companies reward drivers with the system etc. The manufacturers need straight answers of the standpoint of the decision makers and how big the demand among companies with fleets of vehicles is. Private car drivers and companies with fleets of vehicles need to know what support they can expect from the government or from the insurance companies.
The study is based on explorative studies were the different stake holders’ attitudes, interests, needs, expectations are explored and the differences between the stake holders are analysed. The stake holders are categorized into four different groups:
– Stake holders keen to improve traffic safety (politicians and insurance companies)
– Manufacturer (car industry)
– Catalysts (opinion makers)
– Users (privet car drivers, companies with fleet of vehicles, car rental companies etc.)
The aim of this paper is to describe the hypotheses and methods of the study.