Abstract
A story is used to explicate lessons from two cases of product innovation in Australia. Insights are derived from cross-case analysis informed by qualitative semi-structured interviews. The analysis reveals that knowledge of the innovation arena fuels alertness to innovation opportunity and an ability to overcome extant obstacles. Passionate interest in the innovation arena fuels a learning habit, and the resulting knowledge vitally enables innovation. The story format is used to also provoke reflections about innovation as a story about discovery. Furthermore, the narrative style also deals with the tale of the researcher who undertakes the research process, revealing the undertaking as a tale of discovery too.
Original language | English |
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Title of host publication | Euro-TEFI 2017 Building our stories |
Subtitle of host publication | Co-creating tourism futures in research, practice and education |
Editors | Dianne Dredge, Szilvia Gyimóthy |
Place of Publication | Copenhagen |
Pages | 82-94 |
Number of pages | 12 |
Publication status | Published - 2017 Aug |
Subject classification (UKÄ)
- Other Social Sciences
Free keywords
- product innovation
- tourism innovation
- tourism
- storytelling
- narrative
- Australia