An Integrative Framework for Evolving A Socially Responsible Marketing Strategy

Research output: Working paper/Preprint › Working paper

194 Downloads (Pure)

Original language	English
Publisher	Lund Institute of Economic Research
Publication status	Published - 2005

Subject classification (UKÄ)

@techreport{56c6f0084ab94d4294e8e6b954f21ffb,

title = "An Integrative Framework for Evolving A Socially Responsible Marketing Strategy",

author = "El-Ansary, {Adel I} and Annette Cerne",

year = "2005",

language = "English",

publisher = "Lund Institute of Economic Research",

type = "WorkingPaper",

institution = "Lund Institute of Economic Research",

}