Developing a market driving strategy for foreign markets: Internal capabilities and external activities

Ghauri Pervez N., Ulf Elg, Veronika Tarnovskaya, Wang Fatima

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)1-23
JournalSchmalenbach Business Review
Volume11
Issue number3
Publication statusPublished - 2011

Subject classification (UKÄ)

  • Business Administration

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