Dimensions of consumer image of a global retailer

Research output: Contribution to conference › Paper, not in proceeding › peer-review

Original language	English
Publication status	Published - 2006
Event	EIRASSThe European Institute of Retailing and Service Studies, 13th INTERNATIONAL CONFERENCE O - Budapest Duration: 2006 Jul 14 → …

Conference	EIRASSThe European Institute of Retailing and Service Studies, 13th INTERNATIONAL CONFERENCE O
Period	2006/07/14 → …

Subject classification (UKÄ)

@conference{d9fcf6fc337642b4865a0259e44e262e,

title = "Dimensions of consumer image of a global retailer",

keywords = "communication, global retailer, retail image",

author = "Ulf Johansson and {\AA}sa Thelander",

year = "2006",

language = "English",

note = "EIRASSThe European Institute of Retailing and Service Studies, 13th INTERNATIONAL CONFERENCE O ; Conference date: 14-07-2006",

}