Getting attention in the media: interdiscursivity and ideology in advertisements

Henrik Rahm

Getting attention in the media: interdiscursivity and ideology in advertisements

Swedish

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

Original language	English
Title of host publication	Mediating Ideology in Text and Image Ten Critical Studies
Editors	Inger Lassen, Jeanne Strunck, Torben Vestergaard
Publisher	John Benjamins Publishing Company
Pages	193-210
ISBN (Print)	90 272 2708 X
Publication status	Published - 2006

Bibliographical note

The information about affiliations in this record was updated in December 2015.
The record was previously connected to the following departments: Swedish (015011001)

Subject classification (UKÄ)

Languages and Literature

Cite this

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title = "Getting attention in the media: interdiscursivity and ideology in advertisements",

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year = "2006",

language = "English",

isbn = "90 272 2708 X",

pages = "193--210",

editor = "Inger Lassen and Jeanne Strunck and Torben Vestergaard",

booktitle = "Mediating Ideology in Text and Image Ten Critical Studies",

publisher = "John Benjamins Publishing Company",

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Getting attention in the media: interdiscursivity and ideology in advertisements. / Rahm, Henrik.
Mediating Ideology in Text and Image Ten Critical Studies. ed. / Inger Lassen; Jeanne Strunck; Torben Vestergaard. John Benjamins Publishing Company, 2006. p. 193-210.

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

TY - CHAP

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AU - Rahm, Henrik

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PY - 2006

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M3 - Book chapter

SN - 90 272 2708 X

SP - 193

EP - 210

BT - Mediating Ideology in Text and Image Ten Critical Studies

A2 - Lassen, Inger

A2 - Strunck, Jeanne

A2 - Vestergaard, Torben

PB - John Benjamins Publishing Company

ER -