Glocalising Public Relations and Crisis Communication : Bridging gaps of Trust in Multicultural Societies

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationPublic Relations Research : European and International Perspectives and Innovations
EditorsAnsgar Zerfass
PublisherVS Verlag für Sozialwissenschaften
ISBN (Print)978-3-531-15602-6
Publication statusPublished - 2008

Subject classification (UKÄ)

  • Communication Studies

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