Power Over Payments: Retailer Steering in Different Channels

Research output: Chapter in Book/Report/Conference proceedingPaper in conference proceedingpeer-review

Original languageEnglish
Title of host publicationProceedings of the Colloquium on European Research in Retailing (CERR)
EditorsChristoph K. Teller, Xavier Brusset
Pages115-119
ISBN (Electronic)978-1-84469-034-3
Publication statusPublished - 2018
EventCOLLOQUIUM ON EUROPEAN RESEARCH IN RETAILING 2018
: Physical and Digital Market Places – where Marketing meets Operations
- University of Surrey, Guildford, United Kingdom
Duration: 2018 Nov 112018 Nov 13
https://cerr.sciencesconf.org/

Conference

ConferenceCOLLOQUIUM ON EUROPEAN RESEARCH IN RETAILING 2018
Country/TerritoryUnited Kingdom
CityGuildford
Period2018/11/112018/11/13
Internet address

Subject classification (UKÄ)

  • Social Sciences Interdisciplinary

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