Abstract
The current study provides a social constructionist approach to crisis communication in the Chinese context. Crisis communication is viewed as a form of strategic communication, involving multiple stakeholders in situations that are dependent on context, space and time. This approach provides a much-needed path for investigating and understanding crisis communication practices in contemporary China. The distinct Chinese context for crisis communication, with both an authoritarian government structure and a digital transformation of society, challenges theories originally developed in the Western countries. To address this issue, this study proposes a three-theme analytical framework to examine crisis communication practices in the Chinese context: (1) an audience (or stakeholder) orientation—focusing sense-making, (2) a proactive and interactive approach—focusing communication, and (3) a community—focused approach—focusing a long-range precrisis perspective.
Original language | English |
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Pages (from-to) | 364-378 |
Journal | International Journal of Strategic Communication |
Volume | 11 |
Issue number | 5 |
Early online date | 2017 Sep 19 |
DOIs | |
Publication status | Published - 2017 Oct 20 |
Subject classification (UKÄ)
- Media and Communications