Serendipity, promotion and literature. The contemporary book trade and international megasellers

Ann Steiner

Serendipity, promotion and literature. The contemporary book trade and international megasellers

Ann Steiner

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

Original language	English
Title of host publication	Hype. Bestsellers and Literary Culture
Editors	Ann Steiner, Sara Kärrholm, Jon Helgason
Publisher	Nordic Academic Press
Pages	41-65
ISBN (Print)	978-91-8767506-5
Publication status	Published - 2014

Subject classification (UKÄ)

Languages and Literature
General Literature Studies
Other Humanities not elsewhere specified

Free keywords

book market
bestsellers
popular fiction

Access to Document

https://books.google.se/books?id=twrBCwAAQBAJ&pg=PT43&lpg=PT43&dq=Serendipity,+promotion+and+literature.&source=bl&ots=_7RUCCLfFN&sig=ZfU7IgiFt2cKQF613L-jK5XJAVs&hl=sv&sa=X&ved=0ahUKEwj6wJD58crOAhVBiywKHYmiDOMQ6AEIPTAD#v=onepage&q=Serendipity%2C%20promotion%20and%20literature.&f=false

Cite this

Steiner, A. (2014). Serendipity, promotion and literature. The contemporary book trade and international megasellers. In A. Steiner, S. Kärrholm, & J. Helgason (Eds.), Hype. Bestsellers and Literary Culture (pp. 41-65). Nordic Academic Press. https://books.google.se/books?id=twrBCwAAQBAJ&pg=PT43&lpg=PT43&dq=Serendipity,+promotion+and+literature.&source=bl&ots=_7RUCCLfFN&sig=ZfU7IgiFt2cKQF613L-jK5XJAVs&hl=sv&sa=X&ved=0ahUKEwj6wJD58crOAhVBiywKHYmiDOMQ6AEIPTAD#v=onepage&q=Serendipity%2C%20promotion%20and%20literature.&f=false

@inbook{a4872867e3d343b0bcaf43acf30ded87,

title = "Serendipity, promotion and literature. The contemporary book trade and international megasellers",

keywords = "book market, bestsellers, popular fiction",

author = "Ann Steiner",

year = "2014",

language = "English",

isbn = "978-91-8767506-5",

pages = "41--65",

editor = "Ann Steiner and Sara K{\"a}rrholm and Jon Helgason",

booktitle = "Hype. Bestsellers and Literary Culture",

publisher = "Nordic Academic Press",

}

Steiner, A 2014, Serendipity, promotion and literature. The contemporary book trade and international megasellers. in A Steiner, S Kärrholm & J Helgason (eds), Hype. Bestsellers and Literary Culture. Nordic Academic Press, pp. 41-65. <https://books.google.se/books?id=twrBCwAAQBAJ&pg=PT43&lpg=PT43&dq=Serendipity,+promotion+and+literature.&source=bl&ots=_7RUCCLfFN&sig=ZfU7IgiFt2cKQF613L-jK5XJAVs&hl=sv&sa=X&ved=0ahUKEwj6wJD58crOAhVBiywKHYmiDOMQ6AEIPTAD#v=onepage&q=Serendipity%2C%20promotion%20and%20literature.&f=false>

TY - CHAP

T1 - Serendipity, promotion and literature. The contemporary book trade and international megasellers

AU - Steiner, Ann

PY - 2014

Y1 - 2014

KW - book market

KW - bestsellers

KW - popular fiction

M3 - Book chapter

SN - 978-91-8767506-5

SP - 41

EP - 65

BT - Hype. Bestsellers and Literary Culture

A2 - Steiner, Ann

A2 - Kärrholm, Sara

A2 - Helgason, Jon

PB - Nordic Academic Press

ER -

Serendipity, promotion and literature. The contemporary book trade and international megasellers

Subject classification (UKÄ)

Free keywords

Access to Document

Other files and links

Hype : Bestsellers and Literary Culture

Negotiating Literary Value – Sweden 2013

FOLIO - Forum för litteraturens offentligheter

Cite this

Serendipity, promotion and literature. The contemporary book trade and international megasellers

Subject classification (UKÄ)

Free keywords

Access to Document

Other files and links

Research output

Hype : Bestsellers and Literary Culture

Projects

Negotiating Literary Value – Sweden 2013

FOLIO - Forum för litteraturens offentligheter

Cite this