Social and environmental value-based cluster development: The dilemma of wishing to do good by selling textile goods

Johan Jansson, Mattias Jacobsson, Jonas Forsberg, Anders Sandlund

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationMarketing management in geographically remote industrial clusters
Subtitle of host publicationImplications for business-to-consumer marketing
EditorsGeorge Tesar, Jan Bodin
Place of PublicationSingapore
PublisherWorld Scientific Publishing
Pages167-196
Number of pages30
ISBN (Print)978-981-4383-05-9
Publication statusPublished - 2013
Externally publishedYes

Subject classification (UKÄ)

  • Business Administration

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