Strategisk kommunikation: En bok om organisationers relationer

Translated title of the contribution: Strategic communication: A book on the relations of organizations

Research output: Book/Report › Book › Research

Translated title of the contribution	Strategic communication: A book on the relations of organizations
Original language	Swedish
Publisher	Studentlitteratur AB
Number of pages	170
ISBN (Print)	978-91-44-03695-3
Publication status	Published - 2007

Subject classification (UKÄ)

@book{632b92ae0e7749ad8fc1a4b656225c45,

title = "Strategisk kommunikation: En bok om organisationers relationer",

keywords = "public relations, marketing, strategic communication, integrated communication, organizational communication",

author = "Jesper Falkheimer and Mats Heide",

year = "2007",

language = "svenska",

isbn = "978-91-44-03695-3",

publisher = "Studentlitteratur AB",

}

TY - BOOK

T1 - Strategisk kommunikation: En bok om organisationers relationer

AU - Falkheimer, Jesper

AU - Heide, Mats

PY - 2007

Y1 - 2007

KW - public relations

KW - marketing

KW - strategic communication

KW - integrated communication

KW - organizational communication

M3 - Bok

SN - 978-91-44-03695-3

BT - Strategisk kommunikation: En bok om organisationers relationer

PB - Studentlitteratur AB

ER -