Svenska konsumenter bojkottar amerikanska varumärken: En möjlighet för svenska varumärken

Translated title of the contribution: Swedish Consumers Boycott American Brands: An Opportunity for Swedish Brands

Research output: Working paper/Preprint › Working paper

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Translated title of the contribution	Swedish Consumers Boycott American Brands: An Opportunity for Swedish Brands
Original language	Swedish
Publisher	Lund Brand Management Group
Volume	2025
Publication status	Published - 2025 Mar 17

Subject classification (UKÄ)

@techreport{ba486499f5494ce29e25634957136a23,

title = "Svenska konsumenter bojkottar amerikanska varum{\"a}rken: En m{\"o}jlighet f{\"o}r svenska varum{\"a}rken",

author = "Johan Anselmsson",

year = "2025",

month = mar,

day = "17",

language = "svenska",

volume = "2025",

publisher = "Lund Brand Management Group",

edition = "1",

type = "WorkingPaper",

institution = "Lund Brand Management Group",

}