The discourse on strategy and its implications for communication

Howard Nothhaft, Hagen Schölzel

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationInternational Handbook of Strategic Communication
EditorsDerina Holtzhausen, Ansgar Zerfass
PublisherRoutledge
Publication statusPublished - 2015

Subject classification (UKÄ)

  • Communication Studies

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