The new work ethics of consumption and the paradox of mundane brand resistance

Sofia Ulver, S. Askegaard, D. B. Kristensen

Research output: Contribution to journalArticlepeer-review

33 Citations (SciVal)

Fingerprint

Dive into the research topics of 'The new work ethics of consumption and the paradox of mundane brand resistance'. Together they form a unique fingerprint.

Business & Economics

Medicine & Life Sciences

Arts & Humanities

Social Sciences