Annette CerneSenior Lecturer
Research areas and keywords
UKÄ subject classification
- Business Administration
My research is mainly about the relationship between business and society as expressed through morality, responsibility, and sustainability. Here, I have a particular focus on the role of language and communication as a practice on and in relation to markets, especially global, international, and emerging markets.
I teach courses in Global Business Responsibility, Global Strategic Marketing, Strategic Marketing, and Qualitative Methods. I also supervise degree projects.
Recent research outputs
Research output: Contribution to journal › Article
Research output: Book/Report › Book
Research output: Contribution to conference › Paper, not in proceeding