Henrik Merkelsen

Senior Lecturer


My research is centered on risk management and public relations and my work has been published in the fields' leading journals such as Risk Analysis, Journal of Risk research and Public Relations Review.

Before joining Department for Strategic Communication I worked as an associate professor at Copenhagen Business School.

Societal impact


Professional work

Apart from my academic work I have worked for the past 15 years as a public relations advisor and I am a frequently used speaker at seminars for business leaders and public relations professionals.

Recent research outputs

Henrik Merkelsen, 2018 Aug 22, The International Encyclopedia of Strategic Communication. Heath, R. L. & Johansen, W. (eds.). John Wiley and Sons

Research output: Chapter in Book/Report/Conference proceedingEntry for encyclopedia/dictionary

Henrik Merkelsen & Rasmus Kjærgaard Rasmussen, 2018, Bridging Disciplinary Perspectives of Country Image Reputation, Brand, and Indentity. Ingenhoff, D., White, C., Buhmann, A. & Kiousis, S. (eds.). Routledge

Research output: Chapter in Book/Report/Conference proceedingBook chapter

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