Stuart Reid

Doctoral Student, Teaching and Learning in Higher Education, Diploma of Export Management, MA in International Tourism and Leisure Management, Advanced Diploma of Business, Certificate in Business (Regional Economic Development), Bachelor of Commerce, Post Graduate Diploma in Applied Economics, Bachelor of Economics

Research areas and keywords

UKÄ subject classification

  • Social Sciences
  • Other Social Sciences


  • Tourism, Entrepreneurship, Entrepreneurs, Entrepreneuring, Enterprising, Critical Theory, Interactionism, Grounded Theory, Constructionism, Pragmatism, Ethnography, Sociology


I am a PhD student at the Department of Service Studies and Service Management. My disseration concerns the practice of enterpreneurship, or enterprising, by investigating 'lifestyle enterprises' in Southern Sweden. More particularly, I adopt a social constructionist stance, using grounded theory methodology to theorize the constitution of lifestyle enterprising. To that end, my data collection is broadly congruent with multisited ethnography, and I use a combination of active interviews, observations and document analyses to inform my research.

Recent research outputs

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