A transnational perspective on retail internationalization: Lessons learnt from IKEA´s entry into China, Russia and Japan

Research output: Contribution to conferencePaper, not in proceeding

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Research areas and keywords

Subject classification (UKÄ) – MANDATORY

  • Business Administration
Original languageEnglish
Publication statusPublished - 2007
Publication categoryResearch
Peer-reviewedYes
EventConference for Organizational Learning, Knowledge and Capabilities, 2007 - London, Ontario, Canada
Duration: 2007 Jun 142007 Jun 17

Conference

ConferenceConference for Organizational Learning, Knowledge and Capabilities, 2007
Abbreviated titleOLKC 2
CountryCanada
CityLondon, Ontario
Period2007/06/142007/06/17