Being branded by the business school

Research output: Chapter in Book/Report/Conference proceedingBook chapter

Details

Authors
Organisations
External organisations
  • Chalmers University of Technology
  • University of Newcastle upon Tyne
Research areas and keywords

Subject classification (UKÄ) – MANDATORY

  • Economics and Business
Original languageEnglish
Title of host publicationThe Corporatization of the Business School: Minerva Meets the Market
PublisherTaylor & Francis
Pages128-145
Number of pages18
ISBN (Electronic)9781317277484
ISBN (Print)9781138191143
Publication statusPublished - 2017 Apr 21
Publication categoryResearch
Peer-reviewedNo