Farmers' preferences for crop variety traits: Lessons for on-farm conservation and technology adoption

Research output: Contribution to journalArticle


Although in-situ conservation is increasingly considered an efficient way of conserving plant genetic resources, little is known about the incentives and constraints that govern conservation decisions among small farm holders in developing countries. Using a choice experiment approach, we investigated Ethiopian farmers' crop variety preferences, estimated the mean willingness to pay for each crop variety attribute, and identified household-specific and institutional factors that governed the preferences. We found that environmental adaptability and yield stability are important attributes for farmers' choice of crop varieties. Farmers are willing to forego some extra income or yield to obtain a more stable and environmentally adaptable crop variety. Among other things, household resource endowments (particularly land holdings and livestock ownership), years of farming experience, and contact with extension services are the major factors causing household heterogeneity of crop variety preferences. Based on our experimental results, we derived important policy implications for on-farm conservation, breeding priority setting, and improved variety adoption in Ethiopia. (C) 2010 Elsevier B.V. All rights reserved.


  • S Asrat
  • M Yesuf
  • F Carlsson
  • E Wale
Research areas and keywords

Subject classification (UKÄ) – MANDATORY

  • Earth and Related Environmental Sciences


  • Crop biodiversity, Choice experiment, Crop variety, Random parameter logit
Original languageEnglish
Pages (from-to)2394-2401
JournalEcological Economics
Issue number12
Publication statusPublished - 2010
Publication categoryResearch
Externally publishedYes