Participatory strategic communication: From one- and two-way communication to participatory communication through social media

Research output: Contribution to conferencePaper, not in proceeding

Details

Authors
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Research areas and keywords

Subject classification (UKÄ) – MANDATORY

  • Communication Studies
Original languageEnglish
Publication statusUnpublished - 2011
Publication categoryResearch
Peer-reviewedYes
EventICA 2011 – Annual Conference of the International Communication Association, Pre-conference: Strategic communication – A concept at the center of applied communications - Boston
Duration: 2011 May 262011 May 30

Conference

ConferenceICA 2011 – Annual Conference of the International Communication Association, Pre-conference: Strategic communication – A concept at the center of applied communications
Period2011/05/262011/05/30