Social media and civil society organizations: Exploring the institutionalization of positive emotional vocabulary

Research output: Contribution to conferencePaper, not in proceeding

Abstract

This paper explores how positive emotional vocabulary used on social media potentially alters rationalized and institutionalized ways to manage and account for civil society organizations. Based on a study of Swedish civil society, our initial findings indicate that these changes entail: 1) a replacement of previous forms of engagement based on shared negative experiences or contentious politics by strong positive emotional content, both in terms of management and accounting 2) the increasing importance of emotional language competence in terms of the usage of positive emotional vocabulary to manage both staff, board members, and volunteers 3) the increased possibility to express and be open about emotional states in the workplace, which is perceived as both enabling and challenging for managers. In sum, the paper points to an inflation in the usage of positive emotional vocabulary in established civil society organizations, indicating an emerging institutionalization process of positive emotional vocabulary as a means to organize civil society.

Details

Authors
Organisations
External organisations
  • Uppsala University
  • Södertörn University
Research areas and keywords

Subject classification (UKÄ) – MANDATORY

  • Business Administration
  • Sociology
  • Communication Studies

Keywords

  • critical management, organization studies, civil society organizations, civic participation, social media
Original languageEnglish
Number of pages24
Publication statusUnpublished - 2018 Jul 5
Publication categoryResearch
Peer-reviewedNo
EventEGOS Colloquium 2018: Surprise in and around Organizations: Journeys to the Unexpected - Tallinn, Estonia
Duration: 2018 Jul 52018 Jul 7
Conference number: 34
https://www.egosnet.org/jart/prj3/egos/main.jart?rel=de&content-id=1472701775897&reserve-mode=reserve

Conference

ConferenceEGOS Colloquium 2018
CountryEstonia
CityTallinn
Period2018/07/052018/07/07
Internet address

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Gustafsson, N. (Presenter), Noomi Weinryb (Presenter)
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Activity: Participating in or organising an eventParticipation in conference

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