This Time It’s Personal: Social Networks, Viral Politics and Identity Management
Research output: Chapter in Book/Report/Conference proceeding › Book chapter
More specifically, a case is made for the need for more thorough conceptualisation of new modes of participation: spontaneous, individualised, “unorganised” forms of action. Two concepts, “temporal elites” and “viral politics” are developed for describing how social network membership and density determine how people are recruited to political campaigns.
The theoretical assumptions are further illustrated by the preliminary empirical findings of an ongoing study of Swedish Facebook users and their attitudes and behaviour concerning political participation in social media.
|Research areas and keywords||
Subject classification (UKÄ) – MANDATORY
|Title of host publication||Emerging Practices in Cyberculture and Social Networking.|
|Editors||Daniel Riha, Anna Maj|
|Publication status||Published - 2010|
Related research output
Research output: Thesis › Doctoral Thesis (compilation)
Research output: Contribution to conference › Paper, not in proceeding