Algorithmic governance and the need for consumer empowerment in data-driven markets

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Algorithmic governance and the need for consumer empowerment in data-driven markets. / Larsson, Stefan.

I: Internet Policy Review, Vol. 7, Nr. 2, 15.05.2018.

Forskningsoutput: TidskriftsbidragArtikel i vetenskaplig tidskrift

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TY - JOUR

T1 - Algorithmic governance and the need for consumer empowerment in data-driven markets

AU - Larsson, Stefan

PY - 2018/5/15

Y1 - 2018/5/15

N2 - The present article argues that the fact that personal data holds great value, in combination with a lack of transparency in its commercial use, leads to a need for consumer policy that strengthens consumer protection. The widespread practice of user agreements and consent-based regulation of personal data collection is not satisfactory for balancing these information-asymmetric markets. The lack of transparency deriving from the complex and massive datafication of consumers – where consumers are profiled, data is brokered and the algorithmically automated decision-making is opaque – speaks to the need for improved supervision at a more structural level above and beyond the individual consumer’s choices, preferably by more active consumer protection authorities.

AB - The present article argues that the fact that personal data holds great value, in combination with a lack of transparency in its commercial use, leads to a need for consumer policy that strengthens consumer protection. The widespread practice of user agreements and consent-based regulation of personal data collection is not satisfactory for balancing these information-asymmetric markets. The lack of transparency deriving from the complex and massive datafication of consumers – where consumers are profiled, data is brokered and the algorithmically automated decision-making is opaque – speaks to the need for improved supervision at a more structural level above and beyond the individual consumer’s choices, preferably by more active consumer protection authorities.

KW - algorithmic governance

KW - personal data

KW - GDPR

KW - data protection

KW - transparency

KW - consumer policy

KW - consumer protection

KW - Konsumentverket

KW - data-driven markets

KW - consumer empowerment

KW - supervisory methods

KW - Cambridge Analytica

KW - artificial intelligence

KW - consumer profiling

KW - automated decision-making

KW - algorithms and policy

KW - informed consent

KW - non-informed consent

KW - automated decision-making

KW - Consumer profiling

KW - Consumer protection

KW - Informed Consent

KW - Transparency

U2 - 10.14763/2018.2.791

DO - 10.14763/2018.2.791

M3 - Article

VL - 7

JO - Internet Policy Review

T2 - Internet Policy Review

JF - Internet Policy Review

IS - 2

ER -