Works of art: Aesthetic Ambitions in Design Hotels

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Works of art: Aesthetic Ambitions in Design Hotels. / Strannegard, Lars; Strannegård, Maria.

I: Annals of Tourism Research, Vol. 39, Nr. 4, 2012, s. 1995-2012.

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Strannegard, Lars ; Strannegård, Maria. / Works of art: Aesthetic Ambitions in Design Hotels. I: Annals of Tourism Research. 2012 ; Vol. 39, Nr. 4. s. 1995-2012.

RIS

TY - JOUR

T1 - Works of art: Aesthetic Ambitions in Design Hotels

AU - Strannegard, Lars

AU - Strannegård, Maria

PY - 2012

Y1 - 2012

N2 - This paper analyzes a genre of hotels that has grown substantially the latest decades: namely one that includes hotels that go under names such as design hotels, boutique hotels, or "contemporary" hotels. It presents elements of the transnational discourse of this genre and shows how these are translated, materialized and localized. Individual hotels are used as illustrative examples of how discursively formed visions and ambitions are materialized and how identity claims are aesthetically communicated. The paper demonstrates how artifacts, employees and visitors are regarded as key components in an aesthetic communication with clear references to the transnational discourse. By focusing on discursive practices and their materialization in hotels, the paper describes and theorizes the way hotels seek to discursively conceptualize themselves as individual establishments that belong to the transnational hotel genre. The paper ends with a discussion of how the hotels, through their aesthetic communication, mobilize a conformist transnational identity discourse advocating singularity and uniqueness.

AB - This paper analyzes a genre of hotels that has grown substantially the latest decades: namely one that includes hotels that go under names such as design hotels, boutique hotels, or "contemporary" hotels. It presents elements of the transnational discourse of this genre and shows how these are translated, materialized and localized. Individual hotels are used as illustrative examples of how discursively formed visions and ambitions are materialized and how identity claims are aesthetically communicated. The paper demonstrates how artifacts, employees and visitors are regarded as key components in an aesthetic communication with clear references to the transnational discourse. By focusing on discursive practices and their materialization in hotels, the paper describes and theorizes the way hotels seek to discursively conceptualize themselves as individual establishments that belong to the transnational hotel genre. The paper ends with a discussion of how the hotels, through their aesthetic communication, mobilize a conformist transnational identity discourse advocating singularity and uniqueness.

KW - design hotels

KW - boutique hotels

KW - aesthetics

KW - aesthetic communication

KW - identity

U2 - 10.1016/j.annals.2012.06.006

DO - 10.1016/j.annals.2012.06.006

M3 - Article

VL - 39

SP - 1995

EP - 2012

JO - Annals of Tourism Research

JF - Annals of Tourism Research

SN - 1873-7722

IS - 4

ER -