Capturing contemporary complex customer journeys in retail

Aktivitet: Deltagit i eller arrangerat evenemang › Deltagit i workshop/ seminarium/ kurs

Beskrivning

In an era of omnichannel retailing, where consumers seamlessly transition between online and offline touchpoints, understanding these intricate customer journeys is paramount for retailers seeking to thrive in a competitive market. This seminar brings together thought leaders and scholars to discuss the latest research findings, methodologies, and insights on how to effectively capture, map, and optimize these complex customer journeys.
Period2023 nov. 24
Typ av evenemangSeminarium
PlatsHelsingborg, SverigeVisa på karta
OmfattningInternationell