Interrupting practices that want to matter. The making, shaping and reproduction of environmental information online.

This article explores construction, production and distribution of environmental information in social media. Specifically, the focus is on people's accounts in social media of their everyday life practices aimed at leading what are considered environmentally friendly lives. The article seeks to establish how through the reproduction of alignments of certain everyday and domestic practices with environmental destruction and protection situated information on the environment is constructed and made available.