The Influence of Inter-Firm Market and Brand Orientation on Firms’ Performance

Ulf Elg; Pervez Ghauri; Agniezcka Chidlow

The Influence of Inter-Firm Market and Brand Orientation on Firms’ Performance

Ulf Elg, Pervez Ghauri, Agniezcka Chidlow

Företagsekonomiska institutionen

University of Birmingham

Forskningsoutput: Konferensbidrag › Konferenspaper, ej i proceeding/ej förlagsutgivet › Peer review

Originalspråk	engelska
Status	Published - 2017 juni 20
Evenemang	Conference Consortium for International Marketing Research 2017: Local-Global connections in international marketing - School of Economics and Management, University of Florence, Florence, Italien Varaktighet: 2017 juni 20 → 2017 juni 23 Konferensnummer: 26 http://www.disei.unifi.it/vp-221-cimar-2017-florence.html

Konferens

Konferens	Conference Consortium for International Marketing Research 2017
Förkortad titel	CIMaR 2017
Land/Territorium	Italien
Ort	Florence
Period	2017/06/20 → 2017/06/23
Internetadress	http://www.disei.unifi.it/vp-221-cimar-2017-florence.html

Ämnesklassifikation (UKÄ)

Företagsekonomi

Citera det här

@conference{89c5a2154fec452684105df97791f93d,

title = "The Influence of Inter-Firm Market and Brand Orientation on Firms{\textquoteright} Performance",

author = "Ulf Elg and Pervez Ghauri and Agniezcka Chidlow",

year = "2017",

month = jun,

day = "20",

language = "English",

note = "Conference Consortium for International Marketing Research 2017 : Local-Global connections in international marketing, CIMaR 2017 ; Conference date: 20-06-2017 Through 23-06-2017",

url = "http://www.disei.unifi.it/vp-221-cimar-2017-florence.html",

}